Spotify programs the new radio
Future. Spotify’s radio-like “Music + Talk” format is expanding globally, allowing users to add commentary to their playlists. If the feature takes off with artists themselves, Music + Talk could provide listeners with the next iteration of the commentary album.
Streaming DJLooks like Spotify is reviving the radio star.
Spotify is expanding a feature it’s been testing called “Music + Talk,” a blended audio format that mixes spoken-word commentary and music.
The feature creates the experience of listening to a traditional radio DJ, and is rolling out to creators all around the world through Spotify’s Anchor platform.
These new radio shows will be available to both free and Premium subscribers.
Spotify also points out that when creators insert songs into their spoken-word playlists, the original artists will still be compensated for those streams.
Spotify touts that tens of thousands of Music + Talk shows are already up and running. Additionally, the streaming giant is also launching its own Spotify Original show, dubbed Music + Talk: Unlocked, to educate users on the possibilities of the feature.
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